I love beautiful things; clean sophisticated graphic design, elegant interfaces, or that perfect photo. I aspire to create beauty in all its facets. I believe that art and true beauty are difficult to achieve. They require planning, dedication, and sustained effort.
I use a UX centered process involving several steps; Discovery, Analysis, Design, Prototyping, and User Testing. These steps help me understand what the project needs, create a plan for achieving it, work through the issues that come up along the way, and then address questions of effectiveness and fine tuning before delivering a polished product.